Monday 8 February 2010

Magazine Publishers

Development hell is a small/ independent media company, known for publishing two monthly niche magazines, Mixmag and The Word.

Both The word and Mixmag are music magazines aimed at a specific target audience but more at middle-aged music lovers.

Development Hell also acquired a website ‘Dontstayin.com’, the world’s biggest clubbing social network which links to Mixmag magazine as it is a club/dance magazine and the two magazines accompanying websites: http://www.mixmag.net/ and http://www.wordmagazine.co.uk/







BBC Magazines is a television related magazine which produces a range of magazines to suit all their viewers. It is a niche publisher which aims focuses on the home, garden, entertainment and education.
They produce specific magazines which have a specified target audience to meet their needs. Their target audience includes:
· Pre-School
· Pre-Teen
· Teen
· Adults
Under these specified target audience they also have several magazines for people with a specific interest.
The BBC is known for other types of media apart from publishing magazines, which includes: 5 different TV Channels, 5 or more Radio Stations and 2 websites.


IPC Media is one of the biggest magazine publishing company in the UK. It produces over 85 iconic media brands in the uk, with their print brands alone reaching almost two thirds of UK women and 44% of UK men which is almost 27 million UK adults, while their online brands collectively reach 20 million users every month.
IPC media produces a range of magazines which fall into both the mainstream and niche category. Its magazine portfolio for both genders includes NME, Look, Uncut, TV Times, Marie Claire, Loaded, Nuts and many more.
IPC also has an official website http://www.ipcmedia.com/; this is the only other media arm they have since they are committed to making their magazines the best, focusing on one media platform makes it easier for them to improve their company and make it the best.




Bauer is a division of the Bauer Publishing Group, Europe’s largest privately owned publishing Group. It’s one of the largest consumer magazine publishing company in the UK and also a worldwide media empire offering over 230 magazines in 15 countries, as well as online, TV and radio stations. It is the company responsible for Kerrang, Q and Mojo. The company also owns 40 commercial radio stations including Magic and Kiss FM and 7 digital music TV channels e.g. The Box, Hits and many more.
Bauer media produces magazines ranging from both the niche and mainstream segment, as it is a big company the target audience is quite general and they provide for everyone.

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